Instagram Advertising

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    Instagram Advertising

    Welcome To Search Marketing Group®

    With us, you pay for customers, not clicks

    To get the most of your advertising, you need to be where the people are. For over 9 million Australians (and well over 1 billion people worldwide), that place is Instagram.
    The platform is one of the most used on a regular basis and is a commercial cornucopia, with users being 58 times more likely to engage with brands and one in three using the app to buy a product or service.
    If you’re after a younger demographic with significant spending power, having a presence on Instagram is a must. With almost 30% of businesses not taking advantage of everything Instagram has to offer, chances are that many of your competitors haven’t quite realised this yet.

    Are you one of the masses who has already made the migration to Instagram and are wondering why your campaign hasn’t translated into greater engagement and sales? Talk to one of our specialists today at 1800 732 724 to see how you can ramp up your strategy!

    Results For A Roofing Company

    ? From 0 leads pm to 120+ leads/ monthly

    ? 40% increase in revenue

    Our Expertise

    A data-driven Instagram strategy that works

    If you think Instagram advertising is all about earning likes and followers, you’re thinking too small. After all, what you’re really after is more business, right?
    We use the latest data and Instagram insights to build up an organic strategy supplemented by Instagram ads, focusing on conversion and sales. We take a look at what your competitors are doing on the platform, how your ideal customer wants to interact with your brand, and how we can convert interest in your content into loyalty.

    Science and stats

    Not sure whether investing in Instagram advertising is worth your time (and money)? Consider this:
    • 62% of user check Instagram at least once a day (with 42% logging in multiple times)
    • 72% of users say they purchased a product they saw on Instagram
    • 82% of Australian users say they are open to discovering new brands/products on Instagram

    83% of users discover new products or services on Instagram — could yours be next?

    Instagram is a great way to get your business in front of the eyes of customers, especially seeing as they are particularly open to purchasing on the platform.


    We take advantage of this by crafting the perfect strategy to translate curiosity into conversion.

    Instagram Paid Advertising

    If you really want to take advantage of everything Instagram has to offer and surpass your competitors, you need to embrace paid advertising.


    Instagram ads are more expensive than other platforms like Facebook but, if properly planned and implemented, are well worth the effort. Our experts use a data-driven approach to make the most of your Instagram marketing budget, identifying the best places to spend to reach the highest rewards.

    Results For A Landscaping Company

    ? From 0 leads pm to 300+ leads pm

    ? 200x Growth

    So how does it work?

    First, we get to know you and your company. This way, we can help you craft an effective and authentic social strategy that is tailored to your strengths and goals.
    We work out what kinds of organic content we can create to build up your presence, audience, engagement and sales. In particular, video generates more engagement than any other content type on the platform, so we pay extra attention to this.
    We look at paid ads, sponsorships, and everything we have in our arsenal to drive more sales.

    Ready to dive in?

    Ready to start refining your Instagram approach? Talk to one of our social media specialists today by calling us at 1800 732 724 or leaving us a message.


    Let's Talk About
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    1800 732 724

    Level 5/111 Cecil St, South Melbourne VIC 3205

    Level 1/457 - 459 Elizabeth St, Surry Hills NSW 2010

    Happy Clients

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    "Peter Bruce"
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    I have been dealing with Search Marketing Group® for over 12 months now for my website requirements and have found Murtuza Ratlamwala and the team to be highly professional, very responsive when required and at a fair price. Highly recommended.
    Peter Bruce
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    Great team to handle all your website needs Professionals at everything they do They have built me a website for my bussiness and it’s been great with their SEO work and Ad words management
    “Michael Hassan”
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    Been using these guys for years! Best SEO company out there. You can trust them 100% Great work
    "Visual Production"
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    The team at Search Marketing Group® have helped our business as a whole when it comes to our digital marketing. The landing pages they created look amazing and have drawn new business to us with their PPC campaign attached to it. On top of that their SEO has already lifted our rankings. Incredible work team!
    “Bang Packaging”
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    Fantastic company to deal with. Very professional and a high attention to detail that is not normally seen in an Australian business. Recommend these guys for SEO and website building. Managing Director - Bang Packaging.
    “Dave Kumatr”
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    I have been with Search Marketing Group® for many years now and my business has been well looked after by these guys. They offer great service and affordable pricing. My leads have more than doubled since i came to them. Great job!
    “Brisk Works”
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    I have been with Search Marketing Group® for 4 years now and i have been extremely happy with the service and results. My business has grown drastically because of these guys. Great job definitely recommended!

    Clients We've Worked With

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